Not Every Bag Is A Treasure
Buying a designer bag feels exciting, but not every splurge is a smart investment. Some bags lose value faster than you can say “out of season,” while others actually become more valuable over time. But how can you tell? It’s not always about the brand or the price tag. Trends, demand, and even social media hype can decide if your purse turns into a fashion dud or a mini goldmine. So, before you swipe your card on that “must-have,” here are ten bags that are bad investments.
WISHLIST UNBOXING | NEW FERRAGAMO SOFT HUG by LValiquette
1. MCM Logo Backpack
This bag was relaunched with a bold monogram that instantly grabbed attention. Streetwear and hip-hop artists boosted its fame, making it a symbol of the scene. But logo-heavy designs soon saturated the market. As minimalism rose, the bag lost cachet, and oversupply pushed resale demand down, hurting long-term value.
MCM Stark Backpack Review by Armcandy Bag Co
2. Tory Burch Robinson Tote
The Tory Burch Robinson Tote entered the scene as polished leather “entry luxury.” Priced lower than most designer bags, it appeals to professionals seeking style without the steep tag. Rarely considered collectible, its resale value slides slowly as newer models continue to launch.
Tory Burch Robinson Tote Follow Up Review [WHAT I WISH I KNEW BEFORE BUYING] by Jules Beth
3. Coach Tabby
TikTok fame sent the pillow-soft Coach Tabby soaring in popularity, and its affordable price encouraged mass sales. Still, widespread access undercuts exclusivity. Over time, resale weakens, and though depreciation isn’t immediate, it creeps in steadily as the hype fades.
Coach Tabby 26 Review by Armcandy Bag Co
4. Valentino Rockstud Tote
The Valentino Rockstud Tote stormed into the 2010s with its studded design, quickly catching the attention of celebrities who embraced its edgy style. Yet the Rockstud line oversaturated the market. While still admired for quality craftsmanship, the tote depreciates gradually as the stud trend continues to fade.
Valentino Rockstud Tote Bag Review by Armcandy Bag Co
5. Michael Kors Hamilton Satchel
Everyone seemed to own the Michael Kors Hamilton Satchel at some point, thanks to its wide production and easy availability. That accessibility reduced exclusivity and softened resale demand. Trend-driven updates sidelined older styles quickly, while pre-owned wear further discouraged higher offers.
MICHAEL Michael Kors Hamilton Large East/West Satchel SKU:8954745 by Shop Zappos
6. Jimmy Choo Varenne Avenue Bag
The Jimmy Choo Varenne Avenue Bag entered the scene in 2019, with the Avenue variant debuting in 2022 as a chic party accessory. Its quilted matelassé and JC emblem sparked attention, but seasonal hype faded. Even the use of nappa leather, velvet accents, and chain straps shows wear easily, hurting resale.
7. Givenchy Antigona
Since its Fall/Winter 2010 debut under Riccardo Tisci, the Givenchy Antigona rose to cult-classic status, embraced by celebrities and fashion insiders. As the house’s signature bag, continual production across many forms dilutes scarcity.
Why Givenchy Antigona Bag is Worth Buying by Vivian QueenV
8. Versace La Medusa
The Versace La Medusa makes no secret of its identity, as it flaunts a large sculptural Medusa plaque that shouts “Versace.” While striking and instantly recognizable, such overt branding risks dating quickly as tastes shift.
First Handbag Unboxing of 2022! Versace La Medusa! by The Gals Guide
9. Tod's Gommino Bag
Tod’s Gommino Bag draws on the brand’s famed driving shoes, with pebbled detailing that feels instantly recognizable. The novelty, however, fades as the motif repeats across seasonal styles. And despite artisanal craftsmanship, resale enthusiasm stays muted outside loyal Tod’s fans.
I DIDN'T ORDER THIS... 🤷♀️ The Tod's Gommino bag Small Blue Suede by Lo Yay Yay
10. Ferragamo Hug
Ferragamo introduced the Hug with a wave of excitement, drawing attention through trend-focused appeal. The broad variety of sizes, colors, and materials, however, lessens exclusivity. Moreover, it lacks enduring icon status, which leaves resale values holding only moderate ground.
FERRAGAMO MINI HUG BAG 🤍 | in depth review, what fits inside & mod shots by Amy Sun
Now, let’s take a look at ten designer bags that might surprise you by paying off.
1. Hermès Birkin
Luxury doesn’t get more iconic than the Hermès Birkin, launched in 1984 for Jane Birkin. Its meticulous craftsmanship and extremely limited production deepen the sense of exclusivity. And at auctions, these coveted bags often fetch millions, far outpacing retail prices.
BIRKIN BAG | Honest review, pricing, details, ..etc 🍊 | WATCH BEFORE YOU BUY !! | Pia by Pia
2. Chanel Classic Flap
Karl Lagerfeld reinvented the Chanel Classic Flap in the 1980s, giving Coco Chanel’s original 2.55 a new chapter of elegance. Chanel’s yearly price increases strengthen its status, and vintage editions often resell for higher values, proving it’s a fashion statement with investment appeal.
CHANEL CLASSIC FLAP REVIEW AFTER 1 YEAR | wear & tear, how to store, regrets by Monika Cioch
3. Dior Lady Dior
Royal approval transformed the Dior Lady Dior into a global sensation after Princess Diana received it in 1995. Today, smaller versions dominate trends, and limited editions increase collector passion, securing its reputation as a design classic.
4. Fendi Peekaboo
Introduced in 2009, the Fendi Peekaboo quickly earned its reputation as a modern classic. Regular fabric updates keep the design fresh, discreet branding ensures timeless appeal, and strong value across sizes makes it a smart luxury investment.
Fendi Peekaboo Iconic Mini | Up Close and What Fits by TediLearnsToLuxe
5. Goyard St. Louis
Scarcity has always been Goyard’s strategy, and the St. Louis tote proves it. Featuring hand-painted chevron canvas, this lightweight bag balances practicality with prestige. Its limited availability naturally drives up resale value, further turning the St. Louis into a quiet powerhouse.
Is the Goyard Saint Louis Tote Worth it? Full Review… by Luxe Collective
6. Bottega Veneta Jodie
Craftsmanship takes center stage with the Bottega Veneta Jodie, instantly recognized for its intrecciato leather. Named in honor of Jodie Foster, the design experienced a powerful revival under Daniel Lee. In short, its artisanal quality cements strong collector value in the world of luxury fashion.
Is the Bottega Veneta Jodie Bag Worth It? Bottega vs Quince vs Anthropologie by The Mom Edit
7. Moynat Réjane
The Moynat Réjane carries the legacy of a Parisian house established in 1849, and its design takes inspiration from the French actress Gabrielle Réjane. Moreover, each bag is crafted by hand in small numbers, and because sales happen only through select boutiques, its rarity increases.
MOYNAT REJANE BB REVIEW, TOURTERELLE OR TAUPE modshots size by Gorillas in Heels
8. Delvaux Brillant
Delvaux, the Belgian house founded in 1829, holds the title of the world’s oldest fine leather luxury brand. On top of that, a quiet reputation keeps the bags discreetly exclusive, and as a result, collector awareness continues to grow steadily.
Delvaux Brilliant Bag Review | Quiet Luxury Bags To Know by Eve Dawes | Glamour & Gains
9. Loewe Puzzle
Every great fashion story has its breakout star, and for Loewe, it was the Puzzle bag, launched in 2015. Jonathan Anderson’s cubist construction instantly stood out, offering angles and folds unlike anything else. No wonder collectors still chase it.
What's in my Loewe Puzzle Bag: Luxury, Tech & more! by Ben Taylor
10. Alaïa Le Teckel
Shaped with a playful nod to a dachshund, Alaïa’s Le Teckel carries an elegance only the house could master. Its slim, elongated silhouette speaks to the brand’s sculptural edge, while limited runs keep it elusive. Rare appearances fuel desire, and its quiet cult status ensures values steadily climb.
ALAIA Le Teckel Bag: Review, What Fits and Mod Shots by Candy Cottons
